Infrastructure and construction companies win on relationships, qualifications and being known before the tender opens. We build the positioning, the pipeline and the partner network that keep you on the shortlist for the projects you want.
Book a Free Strategy CallSET Marketing is a Toronto and Miami consulting and marketing firm for mid-market businesses and public bodies. For infrastructure & construction that means one senior leader who sets the plan and one team that does the work, across strategy, market expansion, digital marketing and training. Every part runs from the same plan and every dollar is tracked back to sales.
Corporate strategy, positioning against larger competitors, succession and acquisition planning, and a revenue model owners and lenders can stand behind.
Entry into new provinces, states and the Canadian market: partner search, soft-landing support, inbound and outbound missions, and government and association introductions.
A website that proves capability, case studies for every project type, SEO for the searches procurement teams run, and LinkedIn and search campaigns aimed at decision makers.
Sales training for estimators and project leads, leadership training for the next generation of owners, and the CRM discipline that keeps bids from falling through the cracks.
We learn how you win work today, where you want to grow and what is in the way. You leave with a clear view of the opportunity.
Your senior leader sets the plan: positioning, the markets and buyers to pursue, the channels to run and how it is measured.
Website, proof, search, outreach, CRM and follow-up are built and launched by the same team that planned them.
We run it with your team, report on what each activity produced, and do more of what works.
Both. General contractors, specialty trades, engineering firms, equipment and materials suppliers, and the developers and public bodies they sell to.
That is most of the work: positioning, qualifications and case studies that procurement teams can verify, plus the relationships and introductions that put you in front of the project before the tender opens.
With the market and the partners. We map who buys, who influences and who you need beside you, then handle soft landing, introductions and the first outreach.
A senior leader who sets the plan and a team that runs it: strategy, website and case studies, search and LinkedIn, CRM and follow-up, and training for your business development people. Scope is set on the strategy call.
Public bodies and non-profits need to reach residents, members and funders with clear messages and accountable spend.
Transportation and logistics companies grow on reliability, coverage and the contracts that come from being the known operator in a lane or region.
Technology companies need positioning that cuts through, a pipeline that does not depend on the founder, and a path into new markets.
Aerospace and defense suppliers grow through qualification, long sales cycles and the right primes and programs.
Agribusiness grows on distribution, export markets and trust built over seasons.
Hospitals, clinics, health insurers and health-system companies grow on trust, reputation and reach.
Consumer product companies grow on channels, retail and e-commerce math, and brands people remember.
Book a free strategy call. We will look at how you win work today and show you what we would do first.
Book a Free Strategy Call