AI Search Visibility

Be the Business
AI Recommends

Your buyers are asking ChatGPT, Perplexity, Gemini and Claude who to hire. SET Marketing finds out whether your business gets named, fixes what keeps it out, and tracks every lead those answers send you through to revenue.

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The Shift

What Is AI Search
Visibility?

AI search visibility is how often AI assistants name your business when a buyer asks for what you do. More buyers now ask an AI assistant for a shortlist before they ever open Google. Those tools build their answers from your website, your business profiles and what other sources say about you. When that picture is thin or inconsistent, a competitor gets named instead. The work is sometimes called GEO, generative engine optimization.

The Foundation Sprint

What You Get

AI Visibility Baseline

The 50 questions your buyers actually ask, put to ChatGPT, Perplexity, Gemini and Claude. You see who gets named, who doesn't, and what AI gets wrong about you.

Full SEO Audit

Crawl health, indexing, page speed, on-page structure and authority. AI search sits on top of SEO, so this comes first.

Google Business Profile and Schema

Your profile verified and accurate first, then structured data that tells AI tools exactly who you are and what you do.

Pages AI Can Quote

Your key service pages rebuilt around the questions buyers ask, with a direct answer under every heading and facts you can stand behind.

Consistent Facts Everywhere

Your name, address, services and leadership matching word for word across your profiles and directories, so every source agrees.

AI Leads in Your CRM

Every enquiry that comes from an AI assistant tagged in your SET OS CRM and tracked through to booked work and revenue.

How It Works

Four Steps

Measure

We ask the major AI assistants the questions your buyers ask and record who gets named, alongside a full SEO audit of your site.

Fix

We correct your Google Business Profile, add structured data, rebuild key pages so AI tools can quote them, and make your business facts match everywhere.

Connect

We tag every lead that comes from an AI assistant in your CRM, so visibility is tied to real enquiries and revenue.

Track

We rerun the same questions every month and report movement against your starting point, with a roadmap for what to build next.

The SET Difference

Visibility Tied
to Revenue

Being named by AI only matters if it brings in customers. SET connects AI visibility to the enquiries, booked work and revenue it produces, inside the same system that runs your site and follow-up.

How SET Marketing compares with a GEO-only vendor or a tracking tool on its own
	SET Marketing	GEO-only vendor	Tracking tool alone
What gets measured	Your mentions, competitors, accuracy and the leads AI sends	Mentions only	Whatever the tool shows
Who does the work	The same SET team that runs your site, search and CRM	A separate vendor	You do
Where results show up	Your SET OS dashboard, beside your leads and revenue	A separate report	A separate login
Where it starts	A full SEO audit and your Google Business Profile	Usually content	Usually a prompt list

Every Month

What You
See

How often each AI assistant names you, against your starting point

Your share of voice against the competitors AI names instead

Whether the facts AI states about your business are correct

AI-referred leads, open pipeline and revenue won, from your CRM

Questions

AI Search, Answered

What is AI search visibility?

It is how often AI assistants like ChatGPT, Perplexity, Gemini and Claude name your business when a buyer asks who to hire or what to buy. It is also called GEO, generative engine optimization. The work makes your business easy for those tools to find, understand and recommend accurately.

Can you guarantee ChatGPT will recommend us?

No, and nobody honestly can. No agency controls what an AI assistant says. What we control is the foundation those tools draw on: your site, your facts across the web, and the content that answers your buyers' questions. Then we measure the same questions every month so you can see where you stand.

How do you measure it?

We ask ChatGPT, Perplexity, Gemini and Claude the 50 questions your real buyers ask, scored answer by answer: were you named, in what position, which competitors were named instead, and whether the facts about you were right. The same questions run every month, so every report compares against the first one.

How is this different from SEO?

SEO earns your place in Google results. AI search visibility earns your place in the answer an AI assistant writes. The two share a foundation, which is why every engagement starts with a full SEO audit. A site Google cannot crawl is a site AI tools struggle to trust.

How do I know if AI search brings in customers?

Every lead that arrives from an AI assistant is tagged in your SET OS CRM and followed through to booked work and collected revenue. You see what AI visibility turned into in enquiries and revenue.

What does it cost?

It starts as a one-time Foundation Sprint and continues as a monthly program for clients who want ongoing tracking and content. Both are scoped with you on a free strategy call, based on your market and competition.

Let's Connect

Find Out What AI Says

Tell us about your business. We will show you where you stand and what we would fix first.